AOL wanted to create a compelling, data-driven, personalized portal experience that raised the bar for companies competing in this space. With an average load of 12-15 million hits daily, AOL needed an industrial strength solution to support members at any time of day from anywhere in the world. AOL wanted a dynamic and engaging experience, incorporating an advanced customizable interface that supported users of any ability.
Solution:AOL chose Metaliq to create an all new AOL member experience using Metaliq’s Content Application Platform (mCAP). Integrating a vast array of content into a stable, innovative, and uniquely customizable experience, the new AOL allows members to view personalized versions of their favorite AOL tools and content, including Address Book, Weather, and Movies while taking advantage of advanced searching and saved application preferences. The enhanced AOL experience is dynamic, engaging, and supported by Metaliq’s industrial strength code.
Results:
With millions of unique users daily, the new AOL is the largest fully interactive web application. Integrating over 50 discrete data sources into an intuitive and highly customizable interface, the new AOL provides AOL members with direct access to AOL Mail, IM, Shopping, and several other AOL-based services. Metaliq’s advanced broadband detection and loading mechanism enables a streamlined user experience, optimized for fast delivery of AOL content. For the first time, members now have a single place to manage all of their preferred content in a dynamic, rich, and more interactive environment.
